Important News: A New Chapter for PWL Capital

Enhancing Our Services Through a Partnership with OneDigital

Effective January 3, 2025, PWL Capital has been acquired by OneDigital, a leader in the U.S. financial services industry. Being part of the OneDigital team will give us the resources to improve our offering to you and expand our impact in the Canadian marketplace. Rest assured, there is no change to our leadership team nor our direction at PWL Capital.

Joining OneDigital will allow PWL Capital to remain independent while leveraging a larger and more diversified platform, accelerating our vision of becoming Canada’s premier wealth management firm.

Thank you for the trust and confidence that you continue to place in us. We are here to discuss any questions or concerns that you may have.

Our team of fierce advocates helps businesses and individuals achieve their aspirations of health, success and financial security. Our insurance, financial services and HR platform provides personalized, tech-enabled solutions for a contemporary work-life experience. Nationally recognized for our culture of caring, OneDigital’s teams enable employers and individuals to do their best work and live their best lives.

 

Effective January 3, 2025, PWL Capital has been acquired by OneDigital, a leader in the U.S. financial services industry. Being part of the OneDigital team will give us the resources to improve our offering to you and expand our impact in the Canadian marketplace. Rest assured, there is no change to our leadership team nor our direction at PWL Capital.

Joining OneDigital will allow PWL Capital to remain independent while leveraging a larger and more diversified platform, accelerating our vision of becoming Canada’s premier wealth management firm.

Thank you for the trust and confidence that you continue to place in us. We are here to discuss any questions or concerns that you may have.

Our team of fierce advocates helps businesses and individuals achieve their aspirations of health, success and financial security. Our insurance, financial services and HR platform provides personalized, tech-enabled solutions for a contemporary work-life experience. Nationally recognized for our culture of caring, OneDigital’s teams enable employers and individuals to do their best work and live their best lives.

 

About OneDigital

OneDigital is a steward of business growth and people potential. More than 75,000 employers and millions of individuals rely on our teams for counsel and access to fully integrated worksite products and services and the retirement and wealth management advice provided through OneDigital Investment Advisors. Founded in 2000 and headquartered in Atlanta, OneDigital maintains offices in most major markets.

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About PWL Capital

Since 1996, we’ve held the belief that our clients’ interests should always come first. We created an innovative boutique that offers a personable and sophisticated approach that’s completely centered on your goals. Our commitment to evidence-based ideas and excellent client service is foundational to everything we do. We use the latest academic research and modern technology to create better outcomes for families we partner with.

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Meet the team that is making an impact for Canadian investors. We’re here to help answer any questions you may have. Our mission is simple: to turn your financial goals into reality, with personalized strategies that fit your life.

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You've Got Questions? We have the answers.

Check our FAQs for common questions. If you can’t find what you’re looking for, reach out to us and we will be happy to respond.

Will I still be working with the same advisor team?

We don’t anticipate any changes to your PWL advisor and team as a result of this news. For all intents and purposes, from the perspective of our clients, it will be business as usual.

Will I have to transfer my accounts?

No. For the most part, it’s business as usual – there will be no disruption to the services our clients receive from their PWL team.

We have many important initiatives underway that will ultimately improve the services we deliver to clients, and there are no plans to halt any of them.

If anything, leaning on the tremendous resources that OneDigital offers will improve or accelerate them.

Will this change my investments?

No.

PWL’s investment philosophy and core values remain unchanged, and are in fact one of the reasons that One Digital took such a strong interest in partnering with us.

As your growth accelerates, where do I fit into all of this as a client and how will this affect me and my investments?

Partnering with One Digital gives us access to tremendous talent and resources. It allows us to remove obstacles from our path on delivering a best-in-class service and experience to our clients. We expect that while, in the short term, it will be business as usual – in the long term, our service offering, range of services, and client focus will improve significantly.

There will be no impact to your investments. Our investment philosophy has not changed, and is aligned with One Digital’s investment philosophy. This is a core part of why One Digital was so interested in working with PWL.

What was so appealing to PWL about OneDigital?

PWL is a unique firm, grounded in an evidence-based investment and financial planning philosophy, with a singular goal of doing the right thing for our clients. One Digital recognized our strengths as an opportunity for them to learn from our firm. They originally had no intention of expanding to Canada, however after meeting the PWL team, the synergies and opportunities were too great to ignore.

Why a US Company vs. Canadian?

PWL’s philosophy and values are unique in the Canadian marketplace. There are few, if any firms, that share this philosophy and also have the resources to acquire/partner a firm like ours. In Canada, the big banks are uniquely positioned for these types of acquisitions, however our values are not aligned with theirs, and it was our view that we would never sell the firm to a Canadian bank.

The US market is much larger, and arguably more advanced than the Canadian wealth management market. As such there are firms in the US that not only have the resources to partner with a firm like PWL, but more importantly, share our exact values and philosophy.

Will there be a change to Fiduciary Duty?
Remains unchanged.
Fiduciary duty in Canada stems from the specific fact pattern of each client case, with licensed portfolio managers most often being held to a fiduciary standard.
PWL conducts a fiduciary audit annually to ensure that we meet the tests and definitions of a fiduciary firm, and we will continue to undergo this process, voluntary, after the partnership is completed.
Will there be any change to the Regulatory Environment?
The Canadian market is subject to Canadian laws, rules, and regulations.
This does not change by virtue of the fact that we are owned by a US firm.
Will there be Tax Implications?

No, there will be no transactions in client accounts specifically as a result of this partnership, and therefore it will not by itself create any tax implications for our clients.

Are there any changes to safeguarding assets and business health?
We will continue to work with NBIN as our custodian, and Canadian protections like the CIPF will continue to be available to our clients.
The health of our business has improved substantially as a result of this partnership.
Are there any changes in Privacy and Data Security laws?
The Canadian market is subject to Canadian laws, rules, and regulations.
This does not change by virtue of the fact that we are owned by a US firm.

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